Your audience loves spending time on social media
and so do we
When your ideal clients are on social media, but you don’t have the time, ideas, or confidence to build your social brand presence, it’s easy to feel like a failure. The algorithm and trends can be daunting, but all you need is a solid team. We’ve got you.
social media management
& visual strategy
A music enthusiast and lover of bold, yet minimalist designs, Michelle is an OG to both The Virtual Sidekick and Victoria's entrepreneurial journey. With Victoria, Michelle has photographed dozens of weddings, assisted in visual projects before the launch of TVS, and served as the authenticity checker for many campaigns.
We love Michelle's desire to connect with a diverse audience. She is continuously learning about others and passionately finding ways to help them, no matter where they are in life.
Our compassionate content queen, Michelle revives the social media feeds of those in need.
TRENDY & CURATED
MICHELLE
THE SERVICES
get to know her more
Dream Client
Favorite Colors
Latest Inspirations
Favorite Drink
Core Memory
Doc Marten
Black, Neutrals, Earthy
Low Exposure Aesthetic
Diet Coke
Flying kites with Grandpa
When a business wants to improve their existing social media presence, they may consider a social media audit. The goal of an audit is to identify areas for improvement and growth, and provide low-scale recommendations for reaching social media goals. This one-time service does not include strategy, feed planning, or management. Audits include: social media profile assessment, content analysis, competitor analysis, brand consistency, performance metrics report, and recommendations.
For the business owner that wants to stay in control of their socials, but needs help curating an engaging and aesthetic feed that maintains their brand personality, this package includes: 12 curated post visuals for you to caption and post on any platform, monthly meta analytics report, and a strategy plan (audience research and targeting, goals and KPIs, competitor analysis, content pillars, hashtag strategy).
Full service social media management means that we manage your social media accounts for you while you to get back to growing your business. We’ll create and manage an engaging online presence that connects with your audience. Services include designing graphics, editing reels, writing captions, customizing hashtags, page revamp, scheduling + posting content, reporting insights, and participating in feed planning, monthly calls, and community engagement.
If located within a 1 hour radius of Pittsburgh, PA / Columbus, OH / Tampa, FL, our photography and content creation services are available to you. In person, we professionally photograph your products, projects, and team. Once we edit these images, you’ll own the rights to them and be able to establish a strong brand look within your industry. This showcases consistent quality in your own work. If located outside of the radius, additional travel fees may apply.
full service management
strategy & feed planning
photo & content creation
PHOTO & CONTENT CREATION
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INSTAGRAM ISN’T our ONLY social SPECIALty
YOUR TARGET AUDIENCE MAY ALSO BE ON FACEBOOK, PINTEREST, TIKTOK, YOUTUBE, + LINKEDIN
BOOK AN AUDIT →
IT'S MORE THAN JUST A POST.
IT'S BRAND AWARENESS AND A CHANCE TO CONNECT WITH A CONVERTING AUDIENCE.
LET'S SOCIALIZE →
In a world where communication can start anywhere, we place our clients everywhere their audience spends time. By expanding to platforms like Youtube and LinkedIn, you are able to find potential employees and share your expertise with those looking to grow in the same industry. With Pinterest, your brands and products become someone's inspiration (while also creating a few backlinks to boost SEO). Tiktok and Facebook cater to their own age demographics and, at the end of the day, welcomes audiences looking to be entertained. Post strategically, and conversion can always be within reach.
Our experiences in diverse industries is how we stand out from other marketing agencies. From watercolor artists to home construction groups, our passion goes beyond specialities, it's for the people.
WHO
WE
SERVE
INQUIRE NOW →
The end result captured exactly
who we are and what we do as a company.
"I commissioned Victoria to create our company website in 2023. I had a loose vision of what I wanted but had no idea how to bring it to life. My experience with Victoria and her team throughout the process was everything I could have wanted and more. The end result captured exactly who we are and what we do as a company. The prompt communication and the ability to create a perfect product for us was exactly what we needed. I have recommended her with confidence multiple times and she has consistently delivered every time."
